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Vertu Motors plc Celebrates Prestigious Ford President's Award Wins

Vertu Motors plc Celebrates Prestigious Ford President's Award Wins

Three Bristol Street Motors dealerships have been honoured with the prestigious Ford President's Award, recognising their unwavering commitment to excellence in customer service and sales performance.

In addition to the dealership awards, Vertu Motors plc, the parent group of Bristol Street Motors, was highly commended for its commitment to Diversity, Equality, and Inclusion (DEI), with the company praised for 'leading the way' in promoting an inclusive and supportive working environment.

The award celebrates the outstanding achievements of Bristol Street Motors Crewe Ford, Gloucester Ford, and Kings Norton Ford dealerships, with Kings Norton securing the accolade for an impressive fourth consecutive year.

The Ford President’s Award recognises the hard work and dedication of dealerships that consistently exceed expectations across a range of operational criteria, including surpassing sales targets, achieving high levels of customer satisfaction, and delivering an exceptional customer experience.

Robert Forrester, Chief Executive of Vertu Motors plc, said: “We are immensely proud of our Bristol Street Motors dealerships in Crewe, Gloucester, and Kings Norton for receiving the prestigious Ford President’s Award. These accolades are a testament to the hard work, dedication, and exceptional service provided by our teams. To see Kings Norton receive this recognition for the fourth year in a row is particularly special. 

“Additionally, being highly commended for our efforts in Diversity, Equality, and Inclusion highlights our commitment to fostering an inclusive workplace where everyone can thrive. We will continue to strive for excellence in all areas of our business.”

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